{"id":7777,"date":"2022-04-15T14:10:26","date_gmt":"2022-04-15T06:10:26","guid":{"rendered":"https:\/\/www.istoreisend.co.th\/?p=7777"},"modified":"2022-05-05T14:47:10","modified_gmt":"2022-05-05T06:47:10","slug":"guide-to-multi-channel-selling-and-fulfillment-in-malaysia-how-does-it-work","status":"publish","type":"post","link":"https:\/\/www.istoreisend.co.th\/th\/guide-to-multi-channel-selling-and-fulfillment-in-malaysia-how-does-it-work\/","title":{"rendered":"Guide to Multi-channel Selling and Fulfillment in Malaysia: How Does It Work?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7777\" class=\"elementor elementor-7777\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ca1f450 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ca1f450\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3565c50\" data-id=\"3565c50\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d0e4680 elementor-widget elementor-widget-heading\" data-id=\"d0e4680\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">What is Multi-channel Selling?<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9f51f62 elementor-widget elementor-widget-text-editor\" data-id=\"9f51f62\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Back in the days when starting a business, having a physical store is one of the essentials to getting started. However today, having only physical stores for your business is <strong>not enough<\/strong> especially if you <strong>want to make it big<\/strong>. According to research by <a href=\"https:\/\/hbr.org\/2017\/01\/a-study-of-46000-shoppers-shows-that-omnichannel-retailing-works\">Havard Business Review<\/a>, with 73% of multichannel buyers making up for the total population of online customers, e-Commerce businesses nowadays tend to have online stores on multiple platforms to cater to this growing demand. Whether businesses are selling on their own websites, social media, or e-Commerce marketplaces such as Lazada and Shopee\u2014these are all what we know as multi-channel selling.<\/p><p>For e-Commerce customers, it is easy for them to switch in-between platforms in search of better deals and promotions; but as an e-Commerce business\u2014things get tricky especially if you\u2019re just starting out. Now, fear not as we\u2019ve prepared a small guide to multi-channel selling and some common benefits<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-183e9f0 elementor-widget elementor-widget-heading\" data-id=\"183e9f0\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Guide to <a href=\"https:\/\/www.istoreisend.co.th\/th\/resources\/\">Multi-channel Selling<\/a><\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ae6dc38 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ae6dc38\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b4caaad\" data-id=\"b4caaad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3991d7b elementor-widget elementor-widget-spacer\" data-id=\"3991d7b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-column .elementor-spacer-inner{height:var(--spacer-size)}.e-con{--container-widget-width:100%}.e-con-inner>.elementor-widget-spacer,.e-con>.elementor-widget-spacer{width:var(--container-widget-width,var(--spacer-size));--align-self:var(--container-widget-align-self,initial);--flex-shrink:0}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container,.e-con>.elementor-widget-spacer>.elementor-widget-container{height:100%;width:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer{height:100%}.e-con-inner>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner,.e-con>.elementor-widget-spacer>.elementor-widget-container>.elementor-spacer>.elementor-spacer-inner{height:var(--container-widget-height,var(--spacer-size))}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty,.e-con>.elementor-widget-spacer.elementor-widget-empty{position:relative;min-height:22px;min-width:22px}.e-con-inner>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon,.e-con>.elementor-widget-spacer.elementor-widget-empty .elementor-widget-empty-icon{position:absolute;top:0;bottom:0;left:0;right:0;margin:auto;padding:0;width:22px;height:22px}<\/style>\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4fedf31 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4fedf31\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-335642d\" data-id=\"335642d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a3f23f elementor-widget elementor-widget-heading\" data-id=\"9a3f23f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">1. Understanding your customers<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90d13aa elementor-widget elementor-widget-text-editor\" data-id=\"90d13aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Yes, we get it\u2014price is the number one factor that influences customers. But did you know that according to research, customers (especially Malaysians, surprising right?) are willing to pay more if you added in a little special touch to your chosen channel? For instance, providing your customers personalised recommendations or simply offering superior customer service could lead to booming sales for your e-Commerce business? Really, it\u2019s just that simple. So be on the lookout for channels that can allow you to leverage off such opportunities that are ultimately beneficial for your business.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25c8c85 elementor-widget elementor-widget-heading\" data-id=\"25c8c85\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">2. Research on each channel<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cb6c14 elementor-widget elementor-widget-text-editor\" data-id=\"1cb6c14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Before you choose a channel for your e-Commerce business, remember to evaluate its strengths and weaknesses. Ask yourself some questions like \u201cwhich channels are my customers more active on?\u201d \u201cDo my customers prefer platform A or B?\u201d If your answers are unsure, it\u2019s time for you to find out before you make that big decision. Other things such as having to purchase additional plug-ins or existing partnerships with fulfilment service providers are also a big factors influencing your decision. Consider scalability and long-term profitability for your e-Commerce business as well when choosing the best channels for you.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-462844f elementor-widget elementor-widget-heading\" data-id=\"462844f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">3. Implementing the right system<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fea7d8 elementor-widget elementor-widget-text-editor\" data-id=\"9fea7d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This is probably the most important advice we can give you. Remember that the right systems and softwares are key to a successful mutli-channel strategy; so always, and I mean always look for a multi-channel system that provides seamless integration for both you and your customers. From things like access to real-time inventory levels and efficient order management, these systems should all be in sync across all channels to provide you the best possible multi-channel experience. Not only would this help you avoid stockouts, overselling or any other inventory-related problems, but more importantly\u2014it ensures smooth operations and growth for your e-Commerce business. You can thank us later when your e-Commerce business is up and booming years down the line.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aaf914f elementor-widget elementor-widget-heading\" data-id=\"aaf914f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">How Multi-channel fulfilment helps your e-Commerce business<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93a1329 elementor-widget elementor-widget-heading\" data-id=\"93a1329\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">1. Reduce costs from centralized inventories<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63e71ad elementor-widget elementor-widget-text-editor\" data-id=\"63e71ad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>When you are selling on multiple channels, chances are you may have inventories stored in warehouses owned by different fulfilment providers due to limited integrations with e-marketplaces. However, in the long-run, it might incur hefty costs for your e-Commerce business especially if you\u2019ve entered into long-term contracts that do not allow pay per use storage. So, it is extremely important for you to partner up with a trusted and reliable multi-channel fulfilment provider to solve this. A reliable multi-channel fulfilment company should provide your e-Commerce business facilities where you can store all your inventories in warehouses that are fully operated by them. This helps you reduce any excess costs related to numerous warehousing or contracting fees, which will save you on expenses\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f529bd elementor-widget elementor-widget-heading\" data-id=\"1f529bd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">2. Maximize efficiency <\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bb23496 elementor-widget elementor-widget-text-editor\" data-id=\"bb23496\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>One of the main reasons why e-Commerce businesses partner up with fulfilment companies is because they provide equipment and facilities that can help them manage orders of any size\u2014be it bulk or single orders. The level of efficiency and economies of scale is incredible and has the potential of granting your e-Commerce business a competitive edge over others.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9befad5 elementor-widget elementor-widget-heading\" data-id=\"9befad5\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">3. Faster shipping times<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d703a35 elementor-widget elementor-widget-text-editor\" data-id=\"d703a35\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you are selling on multiple platforms and handling fulfilment in-house, there will be times where you\u2019ll find yourself faced with too much to handle alone, especially with limited manpower. Now, remember that while you struggle to prepare and pack your orders, customers may not know and are eagerly waiting for their orders. So don\u2019t let them down and partner with a multi-channel fulfilment provider instead. Regardless of seasonal sales fluctuations or single orders, they\u2019ll help you pick and pack your products and ship them off to your customers without delay.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0db44ae elementor-widget elementor-widget-heading\" data-id=\"0db44ae\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">4. Increased sales and customer loyalty<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-583e524 elementor-widget elementor-widget-text-editor\" data-id=\"583e524\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>This is the ultimate goal for any business; and the logic is simple: the more channels or platforms you establish your e-Commerce business on, the more you reach out to potential customers and generate sales. By selling on multiple channels, you\u2019ll be able to engage with customers you might have never been able to reach out to compared to selling on just one channel. Also, being on multi-channels also increases your credibility and status which can help establish a loyal brand following for your e-Commerce business. You\u2019ll also rest easy knowing that multi-channels allow different sources of revenue to flow into your e-Commerce business. Now, doesn\u2019t that sound exciting?<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45dbcc7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45dbcc7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7391539\" data-id=\"7391539\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-774dd28 elementor-widget elementor-widget-heading\" data-id=\"774dd28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">All in all\u2026<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bcd103 elementor-widget elementor-widget-text-editor\" data-id=\"1bcd103\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>If you\u2019re interested in <a href=\"https:\/\/www.istoreisend.co.th\/th\/resources\/\">multi-channel selling and fulfillment in Malaysia<\/a> but don\u2019t how where to start, consider partnering with us at iStore iSend. Aside from our attractive pay per use warehousing options, we pride ourselves in our integration with major e-marketplace platforms that will provide you a competitive edge as an e-Commerce business\u2014by offering exclusive Brand Onboarding on multiple online channels. We are experts in providing you a gateway for efficient campaign management, customer service and also access to our in-house ODIN technology that can empower your e-Commerce business\u2019s full potential.&nbsp;<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>What is Multi-channel Selling? Back in the days when starting a business, having a physical store is one of the essentials to getting started. However today, having only physical stores for your business is not enough especially if you want to make it big. According to research by Havard Business Review, with 73% of multichannel&hellip;&nbsp;<a href=\"https:\/\/www.istoreisend.co.th\/th\/guide-to-multi-channel-selling-and-fulfillment-in-malaysia-how-does-it-work\/\" class=\"\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">Guide to Multi-channel Selling and Fulfillment in Malaysia: How Does It Work?<\/span><\/a><\/p>","protected":false},"author":7,"featured_media":7779,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[1,15,17],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Guide to Multi-channel Selling and Fulfillment in Malaysia: How Does It Work? - E-commerce Fulfillment - iStore iSend Thailand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.istoreisend.co.th\/th\/guide-to-multi-channel-selling-and-fulfillment-in-malaysia-how-does-it-work\/\" \/>\n<meta property=\"og:locale\" content=\"th_TH\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Guide to Multi-channel Selling and Fulfillment in Malaysia: How Does It Work? - E-commerce Fulfillment - iStore iSend Thailand\" \/>\n<meta property=\"og:description\" content=\"What is Multi-channel Selling? Back in the days when starting a business, having a physical store is one of the essentials to getting started. However today, having only physical stores for your business is not enough especially if you want to make it big. 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