{"id":7741,"date":"2022-04-15T13:24:00","date_gmt":"2022-04-15T05:24:00","guid":{"rendered":"https:\/\/www.istoreisend.co.th\/?p=7741"},"modified":"2022-02-23T13:32:59","modified_gmt":"2022-02-23T05:32:59","slug":"what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle","status":"publish","type":"post","link":"https:\/\/www.istoreisend.co.th\/th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/","title":{"rendered":"What is Virtual bundling in E-commerce: Advantage of Virtual Bundle"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"7741\" class=\"elementor elementor-7741\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2ca1f450 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2ca1f450\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3565c50\" data-id=\"3565c50\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9f51f62 elementor-widget elementor-widget-text-editor\" data-id=\"9f51f62\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Have you ever wondered how certain \u201cbundles\u201d or \u201cpackages\u201d on e-Commerce platforms are created? Sometimes, they\u2019re bundled up with products of similar features; or new products of the same type you have never tried (for example, different flavoured chips!). Regardless, these bundles are often priced at a very good deal which can be tempting for customers to add into their cart for checkout.<\/p><p>Now, this strategy is called virtual bundling\u2014and it is when a business groups together related products under one SKU. And turns out, the process is actually very simple when you have the right system helping you out. With just a few clicks, you can mix and match products available on your e-Commerce platform and \u201cvirtually bundle\u201d them up. Often, e-Commerce businesses will use an inventory management software with <a href=\"https:\/\/www.istoreisend.co.th\/th\/odin\/\">e-marketplace integrations<\/a> to help them out.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0e4680 elementor-widget elementor-widget-heading\" data-id=\"d0e4680\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.21.0 - 08-05-2024 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h3 class=\"elementor-heading-title elementor-size-default\">Advantages of Virtual Bundling<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b12181f elementor-widget elementor-widget-text-editor\" data-id=\"b12181f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>But before we jump into introducing the system, let\u2019s look at some of the <strong>Advantages of Virtual Bundling.<\/strong><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4fedf31 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4fedf31\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-335642d\" data-id=\"335642d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9a3f23f elementor-widget elementor-widget-heading\" data-id=\"9a3f23f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">1. Efficient Inventory Management<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-90d13aa elementor-widget elementor-widget-text-editor\" data-id=\"90d13aa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>One great way to clear out stock or slow-selling products is by offering these products in bundles of hot-selling products. But keep in mind that you should only bundle one or two of these products and they must be related, or else customers will simply scroll away thinking that these deals are just a desperate sales attempt. Make sure you keep this thought in mind when choosing products for your bundle deals! If you\u2019re ever in doubt, remember the rule of \u201cbundle main products with related accessories\u201d, and you\u2019re good to go!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-25c8c85 elementor-widget elementor-widget-heading\" data-id=\"25c8c85\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">2. Flexibility<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1cb6c14 elementor-widget elementor-widget-text-editor\" data-id=\"1cb6c14\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Whenever sales or holidays seasons are approaching, chances are your e-Commerce business is busy coming up with deals and promotions to hike up your profits. Virtual bundling is a great way to help you achieve your goals, as you can find your most popular seasonal products in inventory management systems and bundle them up under a single SKU (hooray to lesser clicks!). In addition, this flexibility allows you easily meet customer needs and change up your bundles accordingly. And in the long run, your e-Commerce business will have no problems managing any sales or holidays fluctuations.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-462844f elementor-widget elementor-widget-heading\" data-id=\"462844f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">3. Increase Sales<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9fea7d8 elementor-widget elementor-widget-text-editor\" data-id=\"9fea7d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>The first thing that customers would want to see on bundles are its discounted prices compared to adding in each individual product. Now, this is because bundles give customers a feeling that they\u2019re saving on discounts and getting more from this deal\u2014which is the whole concept that virtual bundling is founded upon. Remember to offer real value through your bundles (making sure there\u2019s savings) because when you have good-selling bundles for your e-Commerce business, sales and profits will be rolling in.\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-93a1329 elementor-widget elementor-widget-heading\" data-id=\"93a1329\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">4. Convenience<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63e71ad elementor-widget elementor-widget-text-editor\" data-id=\"63e71ad\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Knowing e-Commerce customers, they have probably browsed through many other e-Commerce stores in search for the best deals for their desired products. By offering pre-packaged or bundled products, you\u2019ll be presenting your customers convenience and chances are, they\u2019ll be more than happy to add your bundles into their shopping cart as opposed to your competitors. However, make sure that you are adding in related products to your bundles to ensure consistency. After all, it wouldn\u2019t make sense to bundle up a bag of chips with canned peas right?\u00a0<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1f529bd elementor-widget elementor-widget-heading\" data-id=\"1f529bd\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h4 class=\"elementor-heading-title elementor-size-default\">5. Customer Value<\/h4>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d703a35 elementor-widget elementor-widget-text-editor\" data-id=\"d703a35\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Did you know that bundles actually increase the perception of value? This is proven by two smart individuals from <a href=\"https:\/\/hbswk.hbs.edu\/item\/the-dynamic-effects-of-bundling-as-a-product-strategy\">Havard Business School<\/a> who found out that bundling for games, especially when customers are given a choice has helped gaming businesses secure sales (in this case, sales went up to 100,000!). Before you head into selecting your products for bundling, make sure you find out which are your most popular products and pair them with related items to make it more appealing. Other than making your bundles feel more \u201cnatural\u201d, this strategy will ensure that customers are getting the most value out of their money.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45dbcc7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45dbcc7\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7391539\" data-id=\"7391539\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-774dd28 elementor-widget elementor-widget-heading\" data-id=\"774dd28\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Easy Virtual Bundling for your e-Commerce Business<\/h3>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1bcd103 elementor-widget elementor-widget-text-editor\" data-id=\"1bcd103\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Having understood the process and benefits of virtual bundling, we know that you can\u2019t wait to get started. As pioneers of e-Commerce in the region, we offer <a href=\"https:\/\/www.istoreisend.co.th\/th\/\">end-to-end-e-Enabler services<\/a> for various brand and retailers encompassing all major areas of e-Marketplaces. Trust in us as we at iStore iSend have the right logistics and technologies in place to help your e-Commerce business handle virtual bundling. With just a few clicks, you\u2019ll be able to create and customise bundles for your e-Commerce business on our easy-to-use and comprehensive ODIN system.<\/p><p>We love to hear what you think or have in mind for your e-Commerce business. Reach out to us now and <a href=\"https:\/\/hbswk.hbs.edu\/item\/the-dynamic-effects-of-bundling-as-a-product-strategy\">let\u2019s have a chat<\/a> over Virtual Bundling!<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>Have you ever wondered how certain \u201cbundles\u201d or \u201cpackages\u201d on e-Commerce platforms are created? Sometimes, they\u2019re bundled up with products of similar features; or new products of the same type you have never tried (for example, different flavoured chips!). Regardless, these bundles are often priced at a very good deal which can be tempting for&hellip;&nbsp;<a href=\"https:\/\/www.istoreisend.co.th\/th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/\" class=\"\" rel=\"bookmark\">Read More &raquo;<span class=\"screen-reader-text\">What is Virtual bundling in E-commerce: Advantage of Virtual Bundle<\/span><\/a><\/p>","protected":false},"author":7,"featured_media":7743,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","footnotes":""},"categories":[1,15,17],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is Virtual bundling in E-commerce: Advantage of Virtual Bundle - E-commerce Fulfillment - iStore iSend Thailand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.istoreisend.co.th\/th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/\" \/>\n<meta property=\"og:locale\" content=\"th_TH\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is Virtual bundling in E-commerce: Advantage of Virtual Bundle - E-commerce Fulfillment - iStore iSend Thailand\" \/>\n<meta property=\"og:description\" content=\"Have you ever wondered how certain \u201cbundles\u201d or \u201cpackages\u201d on e-Commerce platforms are created? Sometimes, they\u2019re bundled up with products of similar features; or new products of the same type you have never tried (for example, different flavoured chips!). 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E-commerce Fulfillment - iStore iSend Thailand","og_description":"Have you ever wondered how certain \u201cbundles\u201d or \u201cpackages\u201d on e-Commerce platforms are created? Sometimes, they\u2019re bundled up with products of similar features; or new products of the same type you have never tried (for example, different flavoured chips!). Regardless, these bundles are often priced at a very good deal which can be tempting for&hellip;&nbsp;Read More &raquo;What is Virtual bundling in E-commerce: Advantage of Virtual Bundle","og_url":"https:\/\/www.istoreisend.co.th\/th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/","og_site_name":"E-commerce Fulfillment - iStore iSend Thailand","article_published_time":"2022-04-15T05:24:00+00:00","article_modified_time":"2022-02-23T05:32:59+00:00","og_image":[{"width":930,"height":550,"url":"https:\/\/www.istoreisend.co.th\/wp-content\/uploads\/2022\/03\/Advantage-Virtual-Bundle.jpeg","type":"image\/jpeg"}],"author":"kl wan","twitter_card":"summary_large_image","twitter_misc":{"Written by":"kl wan","Est. reading time":"4 \u0e19\u0e32\u0e17\u0e35"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/","url":"https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/","name":"What is Virtual bundling in E-commerce: Advantage of Virtual Bundle - E-commerce Fulfillment - iStore iSend Thailand","isPartOf":{"@id":"https:\/\/www.istoreisend.co.th\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/#primaryimage"},"image":{"@id":"https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/#primaryimage"},"thumbnailUrl":"https:\/\/www.istoreisend.co.th\/wp-content\/uploads\/2022\/03\/Advantage-Virtual-Bundle.jpeg","datePublished":"2022-04-15T05:24:00+00:00","dateModified":"2022-02-23T05:32:59+00:00","author":{"@id":"https:\/\/www.istoreisend.co.th\/#\/schema\/person\/47189c855040ca0d9c887c5913820632"},"breadcrumb":{"@id":"https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/#breadcrumb"},"inLanguage":"th","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/"]}]},{"@type":"ImageObject","inLanguage":"th","@id":"https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/#primaryimage","url":"https:\/\/www.istoreisend.co.th\/wp-content\/uploads\/2022\/03\/Advantage-Virtual-Bundle.jpeg","contentUrl":"https:\/\/www.istoreisend.co.th\/wp-content\/uploads\/2022\/03\/Advantage-Virtual-Bundle.jpeg","width":930,"height":550,"caption":"What is Virtual bundling in E-commerce: Advantage of Virtual Bundle"},{"@type":"BreadcrumbList","@id":"https:\/\/www.istoreisend.co.th\/what-is-virtual-bundling-in-e-commerce-advantage-of-virtual-bundle\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.istoreisend.co.th\/th\/"},{"@type":"ListItem","position":2,"name":"What is Virtual bundling in E-commerce: Advantage of Virtual Bundle"}]},{"@type":"WebSite","@id":"https:\/\/www.istoreisend.co.th\/#website","url":"https:\/\/www.istoreisend.co.th\/","name":"E-commerce Fulfillment - iStore iSend Thailand","description":"Thai Ecommerce Fulfillment","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.istoreisend.co.th\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"th"},{"@type":"Person","@id":"https:\/\/www.istoreisend.co.th\/#\/schema\/person\/47189c855040ca0d9c887c5913820632","name":"kl wan","url":"https:\/\/www.istoreisend.co.th\/th\/author\/kladmin\/"}]}},"_links":{"self":[{"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/posts\/7741"}],"collection":[{"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/comments?post=7741"}],"version-history":[{"count":0,"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/posts\/7741\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/media\/7743"}],"wp:attachment":[{"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/media?parent=7741"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/categories?post=7741"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.istoreisend.co.th\/th\/wp-json\/wp\/v2\/tags?post=7741"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}